About Me

With over 15 years of experience at renowned international agencies like Ogilvy, Mirum, and Havas, I am a highly skilled full stack designer recognized for my exceptional work. I invite you to review my resume and let's discuss how I can help bring your digital projects to life.

Artilleria Pesada

Founder

• Founded and built an independent studio from the ground up, with a focus on helping MSMEs build strong brands and digital campaigns to drive growth and success.
• Developed and executed creative strategies that aligned with client goals and business objectives, leveraging design thinking and user-centered design principles to deliver exceptional results.
• Built and maintained strong client relationships, serving as the primary point of contact and managing all aspects of the client engagement process from initial consultation to project delivery.
• Continuously evaluated and improved processes and workflows to maximize efficiency and effectiveness, resulting in increased productivity and revenue growth.

IA Interactive

CX Manager

• Led a team of UX designers and researchers to develop customer-centric solutions that met the needs of clients across industries, including healthcare, finance, and retail.
• Conducted user research, developed user personas and journey maps, and created wireframes and prototypes to guide the design process and ensure optimal user experience.
• Oversaw the development of new products and features, ensuring all work was delivered on time, within scope, and within budget.
• Developed and maintained strong client relationships, serving as the primary point of contact for all CX-related matters and working closely with clients to identify new business opportunities.

Mirum MX

Creative Grouper

• Led creative development for key client accounts, including Grupo Posadas, Renault, 3M, and Gobierno de Michoacán, ensuring all work met or exceeded client expectations.
• Managed a team of designers and developers, providing guidance and direction to ensure successful project outcomes.
• Demonstrated expertise in branding, design, and digital marketing, creating compelling campaigns and content that resonated with target audiences.

Foo Studio

Creative and Art Director

• Led the creative direction and art direction for multiple projects, collaborating with clients and cross-functional teams to develop engaging and effective designs.
• Managed a team of designers and developers, providing guidance and direction to ensure successful project outcomes.
• Demonstrated expertise in branding, design, and digital marketing, creating compelling campaigns and content that resonated with target audiences.

Havas Worldwide

Creative and Art Director

• Led creative efforts for new business, creating innovative and effective pitches that won new clients for the agency.
• Led digital campaigns and 360 media amplification for multiple brands, including Axa, Mead Johnson, Peugeot, Dos Equis, Chivas Regal, Cerveza Indio, and more.
• Demonstrated expertise in digital media planning and buying, leveraging data and analytics to optimize campaigns and drive results.

Ogilvy One

Senior Digital Designer and Creative

• Managed the Nestlé account, creating and implementing digital designs for various projects, including websites, social media campaigns, and digital advertising.
• Led the agency's new business efforts, creating digital pitches and presentations to showcase the agency's capabilities and win new business.
• Collaborated with cross-functional teams, including account managers, copywriters, and developers, to ensure project success and client satisfaction.

Industry awards like Cannes Lions, Awwwards, and Ojo de Iberoamerica are a testament to the exceptional digital experiences my team and I create. Without their talent and collaboration, none of it would be possible. Teamwork is the key to our success.